If you ever watched any basketball game in the 2017-18 season you’ve heard the name Trae Young no matter what time of the day or who was playing. If you happened to watch an Oklahoma game well… God bless you for sitting through it and hearing the name about a thousand times while seeing his stats constantly stay up the entire game.

The “Trae Young Effect”™ is a philosophy I’ve been thinking about since I first heard his name. Does he deserve all the hype? Well yes of course, have you seen him play? This philosophy involves the focus on a key player each year that media and television broadcasts utilize for an entire season. He’s an easy storyline to go to and one that you can somehow relate to any game. This player has proven that they are good at their craft and deserve to be constantly watched by the entire nation.

I didn’t believe this effect was continuing until the start of this college basketball season, ever heard of Zion Williamson? Of course you have. Williamson is the new victim to the “Trae Young Effect”. He’s always talked about and for good reason averaging 21.7 points per game, 9.2 rebounds per game, and shooting 67.4% from the field.

While Williamson has proven himself, should college basketball be monopolized by a single player? I’m not so sure but those are my #nontraditional thoughts.